Privacy Policy

Last updated: December 15, 2024

1. Introduction

GTM Scale ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us, including:

• Name and contact information (email address, phone number, mailing address)
• Company information (company name, job title, industry)
• Professional information (work experience, business needs, project requirements)
• Communication preferences and feedback

2.2 Automatically Collected Information

We may automatically collect certain information about your device and usage patterns, including:

• IP address and location data
• Browser type and version
• Operating system
• Pages visited and time spent on our website
• Referring website addresses
• Cookies and similar tracking technologies

3. How We Use Your Information

We use the collected information for the following purposes:

• To provide and improve our consulting services
• To communicate with you about our services and respond to inquiries
• To send you newsletters, updates, and marketing communications (with your consent)
• To process payments and manage client relationships
• To analyze website usage and improve user experience
• To comply with legal obligations and protect our rights
• To prevent fraud and ensure security

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

• Service Providers: With trusted third-party vendors who assist us in operating our business
• Legal Requirements: When required by law or to protect our rights and safety
• Business Transfers: In connection with a merger, acquisition, or sale of assets
• Consent: When you have given explicit consent to share your information

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of sensitive data in transit and at rest
• Regular security assessments and updates
• Access controls and authentication procedures
• Employee training on data protection practices
• Secure data storage and backup systems

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Generally:

• Client information is retained for the duration of our business relationship plus 7 years
• Marketing communications data is retained until you unsubscribe
• Website analytics data is typically retained for 2 years
• Legal and compliance records may be retained longer as required by law

7. Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request access to your personal information we hold
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information
• Portability: Request a copy of your data in a portable format
• Objection: Object to processing of your personal information
• Withdrawal of Consent: Withdraw consent for data processing

8. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience and analyze website traffic. You can control cookie settings through your browser preferences, but disabling cookies may affect website functionality.

8.1 Types of Cookies We Use

• Essential Cookies: Necessary for website functionality
• Analytics Cookies: Help us understand website usage
• Marketing Cookies: Used for targeted advertising (with consent)

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place to protect your information during such transfers, including:

• Standard contractual clauses
• Adequacy decisions by relevant authorities
• Other appropriate safeguards as required by applicable law

10. Children's Privacy

Our services are not directed to children under 16 years of age. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information.

11. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any material changes by:

• Posting the updated policy on our website
• Sending you an email notification (if applicable)
• Updating the "Last updated" date at the top of this policy

13. Contact Information

If you have any questions about this Privacy Policy or our data practices, please contact us:

• Telepono: +63272185613
• Address: 5th Floor Unit 5, Cacho Gonzalez Building, 101 Aguirre, Legazpi Village, Makati City, 1229 Metro Manila, Philippines

14. Complaints

If you believe we have not handled your personal information in accordance with this Privacy Policy, you have the right to lodge a complaint with the relevant data protection authority in your jurisdiction.

15. Governing Law

This Privacy Policy is governed by the laws of the Philippines and the Data Privacy Act of 2012. Any disputes arising from this policy will be subject to the jurisdiction of the courts in Makati City, Philippines.